Whether your organization is large or small, your digital objectives are a big deal
Our Work
Good digital experiences carefully balance important user goals with critical business objectives. We’re a boutique agency. Our clients count on us to help them research, strategize, plan and execute high-visibility digital projects. Together we arrive at the right solution, at the right price point, for the right audience, and designed to achieve the right goals. Here are just a handful of examples.
Textron
Background
While Textron may not be a household name, you'll know its brands: Cessna, Beechcraft, Bell Helicopter, E-Z-GO golf cars, Jacobsen turf care equipment and many more. An Exnihilo client for more than a decade, Textron has undergone a number of leadership and business changes, all of which rely on critical services and internal communication tools.
Strategy
Allow employees in different locations, at different businesses, and at different levels of access all over the world to find all the information they need to do their jobs, share their expertise, and successfully manage their careers online. Give the corporation a reliable way to broadcast important information to the right people at the right times.
Solution
A mission-critical, enterprise-wide employee portal that gives team members around the globe access to the right information at the right times. Control access through identity management, allow employees to collaborate and search out innovative new solutions across businesses.
Outcome
Textron’s employee portal is now in its third generation, and continues to improve with each year. For the first time in this 90+ year-old company’s history, tens of thousands of employees across its disparate businesses are able to use one online platform to provide and receive critical business information and resources.
IGT
Background
This leading gaming technology company is one of the world’s largest commercial lottery operators and a market leader in the worldwide gaming industry. IGT was planning to roll out a new smartphone-based product.
Strategy
Pilot the new technology locally to test it and gauge viability. The new game, known as PlaySpot, was introduced in RI restaurant and bar locations, and used the establishments’ pre-existing secure connections to the state lottery. Patrons could connect wirelessly and enjoy lottery games on their phones.
Solution
Exnihilo contributed to product UX, and then designed and built a promotional program to help encourage adoption. This program included everything from recruiting and managing a team of “Games Ambassadors” who evangelize the product among restaurant and bar patrons, to print and promotional merchandise.
Outcome
PlaySpot is enjoying a warm reception in several RI establishments, and is anticipated to change the way people engage with lotteries in the future!
DEADJEEP.COM
Background
This well-known retailer of recovered Jeep parts was doing great business selling to Jeep fans and aficionados around the country, and even around the world. Selling locally as well as online, DeadJeep was managing a tricky combination of storefront retail sales, eBay, and social media transactions.
Strategy
It was time for DeadJeep to move to an ecommerce platform and streamline their sales and marketing strategies to achieve the next level of sales success.
Solution
Exnihilo recommended the Shopify platform, which integrated beautifully with DeadJeep’s inventory management and shipping services providers. Design it so that Jeep fans can find and purchase parts easily and conveniently, and can connect with DeadJeep through the site and various social media platforms.
Outcome
The new Shopify site provides custom search filters to help Jeep owners zero in on exactly the right part(s), and streamlines shipping and inventory. Listing products in the new store is easier than ever before, and costs are lower, so margins are higher. The site integrates social media content, bringing those worlds together and giving customers a variety of ways to stay connected.
Roger Williams Park Zoo
Background
The beloved Roger Williams Park Zoo struggled for years to manage content in an outdated and confusing website architecture. As a not-for-profit organization, the Zoo’s fundraising efforts were not being supported by the website, and even Zoo visitors had trouble finding the information they needed.
Strategy
Re-architect the site’s content architecture to feature visitor information and persistent calls to action to support membership and fundraising efforts. Use the Zoo’s dramatic visuals to engage with users and draw them in to learn more.
Solution
Exnihilo architected an entirely new site using Drupal, an open-source platform for content management. A bold new visual design concept brought the Zoo to life online and helped promote the latest happenings in the ever-changing, dynamic environment. We’ve recently launched the second redesign of this site, and updated the content management system.
Outcome
The Zoo’s new site is not only easier to navigate, but easier for staff to update and manage through their many different events, changing exhibits and seasonal offerings. Due to a high proportion of mobile device traffic, the site was designed with a mobile-first strategy, and today delivers clearer messaging, easier ticket sales and better paths to donation, which are up. The site has been recognized with multiple industry awards, and increased online donations have made possible the purchase of much-needed equipment for the on-site veterinary hospital.
Textron
Background
While Textron may not be a household name, you'll know its brands: Cessna, Beechcraft, Bell Helicopter, E-Z-GO golf cars, Jacobsen turf care equipment and many more. An Exnihilo client for more than a decade, Textron has undergone a number of leadership and business changes, all of which rely on critical services and internal communication tools.
Strategy
Allow employees in different locations, at different businesses, and at different levels of access all over the world to find all the information they need to do their jobs, share their expertise, and successfully manage their careers online. Give the corporation a reliable way to broadcast important information to the right people at the right times.
Solution
A mission-critical, enterprise-wide employee portal that gives team members around the globe access to the right information at the right times. Control access through identity management, allow employees to collaborate and search out innovative new solutions across businesses.
Outcome
Textron’s employee portal is now in its third generation, and continues to improve with each year. For the first time in this 90+ year-old company’s history, tens of thousands of employees across its disparate businesses are able to use one online platform to provide and receive critical business information and resources.
IGT
Background
This leading gaming technology company is one of the world’s largest commercial lottery operators and a market leader in the worldwide gaming industry. IGT was planning to roll out a new smartphone-based product.
Strategy
Pilot the new technology locally to test it and gauge viability. The new game, known as PlaySpot, was introduced in RI restaurant and bar locations, and used the establishments’ pre-existing secure connections to the state lottery. Patrons could connect wirelessly and enjoy lottery games on their phones.
Solution
Exnihilo contributed to product UX, and then designed and built a promotional program to help encourage adoption. This program included everything from recruiting and managing a team of “Games Ambassadors” who evangelize the product among restaurant and bar patrons, to print and promotional
Outcome
PlaySpot is enjoying a warm reception in several RI establishments, and is anticipated to change the way people engage with lotteries in the future!
Our Clients
We call them clients because if we didn't, you wouldn't know where to find them here on our website. But we like to think of our clients as partners — even friends. When you work so closely together on creating great experiences, that's what happens. And to us, those relationships matter. Here are just some of our valued clients.
TESTIMONIAL
"Extremely deep subject-matter expertise, and they’re really collaborative in their project approach. Not only do they work very closely with us, but they’re also working even more closely together behind the scenes, which gives us a great sense of confidence”
Cheryle Cushion, Marketing Communications, Dell EqualLogic
TESTIMONIAL
"Exhihilo is a member of our team, making sure Roger Williams Park Zoo achieves its online goals. We are extremely happy with the new website. Our patrons are thrilled that the site is mobile friendly. We are happy because this site has made our jobs so much easier."
Diane S. Nahabedian, Director of Marketing and Public Relations
Our Approach
To make sure we’re consistently able to deliver quality and best practices, we apply our own carefully designed process that takes us from discovery through to launch and maintenance. This step-by-step process ensures that we can define clear, well-articulated requirements up front, and then systematically build to those requirements so what you get is exactly what you expected to get.
Discover & DEFINE
Design & Develop
maintain & Improve
During this phase we strive to understand your business, your objectives, the current situation, and the climate you’re operating in.
Here we’ll seek to balance out your business objectives with your users’ objectives and create a set of goals to serve as our project’s True North.
We’ll carefully design each part of the digital experience, thinking through every step. Our award-winning designs mean you’ll know what to expect from development.
Our versatile development team will ensure that your project is optimized for your selected platform and delivery channels.
This is the most exciting part! Your project launch is a time to celebrate and think about next steps.
Far from being the end, launch is another beginning. Maintaining and improving your digital experience is critical to making your customers happy and meeting your business goals.
Contact Us
Please contact us today to ask about a particular service capability, or perhaps simply to talk through a project challenge you may be having. We're confident we can help.
We look forward to hearing from you!